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Importance of Ecommerce and Getting it Right, the First Time!

Importance of Ecommerce and Getting it Right, the First Time!
Bill Madl July 18, 2018

   

 

 E-commerce business is growing at a phenominal pace and all indications are that there is no slowing this growth market down! It is becoming increasingly clear that to be successful in selling your products, you need to be resourceful and provide your customers with a unique unboxing experience and allow them a dazzling moment of reveal! With Amazon sales growing at a $180 billion + annual rate, and also setting the trend for eco-friendly packaging, you may want your products to stand out and reflect your specific branding. You may want your product to be unique and not be offered among various other similar product alternatives, such as looking through the Amazon site, would offer. To do so will require attention to detail as you may only get one chance here.

Packaging design, including all inner-packaging and anything that is opened, is critical to your success. Make sure it's easy for the customer to open and ensure they are anxious to get at the product because the outside screams "open me"!! Your reputation is on the line too as your customer's friends, family and possible referrals can be impacted by poor quality and disappointed recipients of your products. Statistics indicated over 50% of buyers online repeat the sale if they have a good experience.

So, getting it right the first time is critical as it may be your only time, and keep in mind you are competing against more companies than ever before. Get with a reputable packaging company that a history of developing unique packaging and has a solid history of helping their customers- visit Ashtonne Packaging or call them at 877-522-6937! 

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