--- title: PACKAGING DESIGN TRENDS PREDICTED FOR 2021 description: Packaging trends predicted for 2021 are innovative packaging solutions, custom boxes, retail ready packaging, graphic packaging, creative packaging from a packaging partner image: https://www.ashtonne.com/hubfs/Sustainable%20and%20Recycled/Rcycle%20shipping%20box.png --- [![ashtonne packaging company](https://www.ashtonne.com/hs-fs/hubfs/Logos/ashtonne_logo.png?width=328&height=112&name=ashtonne_logo.png "ashtonne packaging company")](https://ashtonne.com/) [Request More Information ](https://www.ashtonne.com/surveys/creative-packaging-ideas-and-solutions) [877-522-6937](tel:8775226937)   × # PACKAGING DESIGN TRENDS PREDICTED FOR 2021 - [** ](https://www.facebook.com/AshtonnePackaging/) - [** ](https://www.twitter.com/Ashtonne_pkg) - [** ](http://pinterest.com/ashtonne8775226937/) - [** ](https://www.linkedin.com/company/11170776) - [** ](https://www.youtube.com/channel/UCpVPPbg_6lPaoNol_G6PuPQ) ![PACKAGING DESIGN TRENDS PREDICTED FOR 2021](https://www.ashtonne.com/hubfs/Sustainable%20and%20Recycled/Rcycle%20shipping%20box.png) ** [Bill Madl](https://www.ashtonne.com/blog/author/bill-madl) ** Posted on January 28, 2021 | Updated on April 14, 2022 ## **What are packaging DESIGN trends to look for in 2021 and is your product packaging ready to compete? ** It's a new year and it's a perfect time to rethink your packaging strategy.  Your product packaging is on the front line of every sale, and the packaging you choose can influence every aspect of your business, especially repeat orders and brand awareness. With the growth of eCommerce due to Covid 19 stay at home orders, it's more important than ever to ensure your packaging is getting the job done for you. These three packaging design trends, whether involved with ecommerce packaging design trends or retail packaging design trends, could be the key to your success this year, so identify where your company stands with them and ensure you are the packaging leader in your market:  1) Packaging graphics to improve your brand identity and tell the story of the brand Printing graphic designs and illustrations on packaging that fit your branding is an opportunity to tell your brand story in a very cost effective way. Graphic packaging helps to share your relevant brand messaging and can also help to improve repeat sales by helping consumers to connect with your brand.  Many companies in 2021 will look to their  packaging to help share their brand story and drive their customers to their web stores.   2) Sustainable and eco-friendly packaging.        ![Recycled, sustainable packaging from a packaging partner](https://www.ashtonne.com/hs-fs/hubfs/Sustainable%20and%20Recycled/Recycled.png?width=102&name=Recycled.png)            ![100%Recycled, sustainable packaging from a packaging partner](https://www.ashtonne.com/hs-fs/hubfs/Sustainable%20and%20Recycled/100%25.jpg?width=144&name=100%25.jpg)           ![Recycled, sustainable packaging from a packaging partner](https://www.ashtonne.com/hs-fs/hubfs/Sustainable%20and%20Recycled/Rcycle%20shipping%20box.png?width=174&name=Rcycle%20shipping%20box.png)                   ![Recycled, sustainable packaging from a packaging partner](https://www.ashtonne.com/hs-fs/hubfs/Sustainable%20and%20Recycled/Sustainablility.jpg?width=147&name=Sustainablility.jpg) Packaging sustainability and recyclability has become more important due to the massive transition to ecommerce shipments.  Ecommerce channels use more packaging and can create a lot of waste.  This will drive many companies to choose sustainable packaging using recyclable materials. This is becoming a major concern for consumers, and it will play a significant role in choosing the proper packaging materials.  Companies looking for sustainable packaging will find more options than previously. Look for natural materials to replace plastics and help brands strengthen their environmentally-friendly credentials. Corrugated packaging will continue a growth trend as the materials can be easily recycled by consumers.  3) [Unique Unboxing Experience](https://www.ashtonne.com/blog/importance-of-ecommerce-packaging) From the time a consumer's packaging arrives on their doorstep, until the time it's completely unboxed, it's all about the unboxing experience! Customers want to enjoy this experience and share it with their friends and family. They want to feel like they received something special and that they were given a "royal" treatment. This type of ecommerce packaging design trend will continue to grow in 2021!  Additionally, consumers will also be critical of packaging that is wasteful and over packed.  So make sure to get it right so your customers will give your products raving reviews.  Ashtonne Packaging focuses our packaging solutions on helping our customers grow their sales and increase their profits. As a packaging partner,  it is important that we stay on top of packaging design trends, especially ecommerce packaging trends, and guide our customers with these [creative packaging solutions](https://www.ashtonne.com/blog/packaging-solutions-to-differentiate-your-direct-to-consumer-brand) before their competitors do!  These product packaging trends trends will affect many aspects of the packaging and product distribution channels.  Ashtonne is here to help you with POP displays, custom designed boxes, innovative packaging, creative packaging solutions, custom corrugated boxes, and also stock packaging supplies.  We take the time to understand your needs and provide innovative packaging ideas and  the proper solutions that work to meet your goals and keep you in the forefront of ecommerce packaging trends, packaging design trends and all product packaging trends. If you have packaging issues and could use some help, even as a second set of eyes,  call us at 877-522-6937 or click the link below to schedule a brief meeting with us. Ensure your product packaging trends are helping you grow and develop your sales!     [![    Contact Us](https://no-cache.hubspot.com/cta/default/5108155/2cd96a44-0ce6-4705-b635-7aa158274279.png)](https://cta-redirect.hubspot.com/cta/redirect/5108155/2cd96a44-0ce6-4705-b635-7aa158274279) ** **Tags:** [ecommerce](https://www.ashtonne.com/blog/tag/ecommerce), [unboxing experience](https://www.ashtonne.com/blog/tag/unboxing-experience), [product packaging](https://www.ashtonne.com/blog/tag/product-packaging), [packaging solutions](https://www.ashtonne.com/blog/tag/packaging-solutions), [packaging supplier](https://www.ashtonne.com/blog/tag/packaging-supplier), [creative packaging](https://www.ashtonne.com/blog/tag/creative-packaging), [custom box](https://www.ashtonne.com/blog/tag/custom-box), [retail reaqdy and shelf ready packaging](https://www.ashtonne.com/blog/tag/retail-reaqdy-and-shelf-ready-packaging), [corrugated packaging](https://www.ashtonne.com/blog/tag/corrugated-packaging), [packaging](https://www.ashtonne.com/blog/tag/packaging), [unboxing](https://www.ashtonne.com/blog/tag/unboxing), [e-commerce](https://www.ashtonne.com/blog/tag/e-commerce), [sustainable](https://www.ashtonne.com/blog/tag/sustainable), [branding](https://www.ashtonne.com/blog/tag/branding), [packaging partner](https://www.ashtonne.com/blog/tag/packaging-partner), [custom ecommerce packaging](https://www.ashtonne.com/blog/tag/custom-ecommerce-packaging), [ecommerce packaging](https://www.ashtonne.com/blog/tag/ecommerce-packaging), [Brand packaging](https://www.ashtonne.com/blog/tag/brand-packaging), [innovative packaging](https://www.ashtonne.com/blog/tag/innovative-packaging), [custom branding](https://www.ashtonne.com/blog/tag/custom-branding), [e-commerce custom designed packaging](https://www.ashtonne.com/blog/tag/e-commerce-custom-designed-packaging), [sustainability](https://www.ashtonne.com/blog/tag/sustainability), [recycled](https://www.ashtonne.com/blog/tag/recycled) [« Back to Blog](https://www.ashtonne.com/blog) [![Ashtonne Author Bio Box-01](https://www.ashtonne.com/hs-fs/hubfs/Ashtonne%20Author%20Bio%20Box-01.png?width=500&height=239&name=Ashtonne%20Author%20Bio%20Box-01.png "Ashtonne Author Bio Box-01")](https://www.ashtonne.com/about-bill-madl) #### Contact us using the form below or call us at [877-522-6937](tel:8775226937). ["Ashtonne Packaging has been our primary supplier of custom display products for several years. Their creative designers go above and beyond to quickly turn our ideas into physical samples, which helps ](https://www.ashtonne.com/customer-testimonials-of-packaging-partner)[Bendon](https://www.bendonpub.com) secure a great deal of promotional sales. Once we go to production, Ashtonne always delivers high-quality and eye-catching display solutions which allow our products to stand out from the competition at retail. I can sincerely say that Ashtonne’s overall service is the best I have experienced in the 8 years I have been a buyer of corrugated products!" [Rachel Rabalais](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Bendon](https://www.bendonpub.com) Ashland, Ohio [“We have been buying boxes and using Ashtonne Packaging for years now. The prices have stayed very competitive and the VMI service really works in our favor. They come once a week to do inventory and I am never out of boxes.”](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Mike Buckingham II](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Lake Erie Frozen Foods](http://www.leffco.net/) Ashland, Ohio ["The Ashtonne Packaging team has been instrumental in our business. The Ashtonne Packaging Team was able to work with our design team seamlessly from creating final drawings, artwork, and material selection, through production. We have continued to rely on them for other print and packaging needs."](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Josh Wiesman, Co-Founder and CEO](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Smilo Baby Products ](https://www.smilobaby.com) ["We talked to plenty of packaging people, and we tried to do that early on...I think we could go to a number of different companies that could deliver on budget and on time...But it was the level of detail and the craftmanship that you get at Ashtonne Packaging that I haven’t seen before.” ](https://www.smilobaby.com) [Keith Tritschler](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Smilo Baby Products](https://www.smilobaby.com) ["Ashtonne Packaging brought in several prototypes of a four-pack carrying carton for my approval… their designs met my specifications for functionality and attractive design… and they delivered on time, with quick turn-a-round!” ](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Doug Reynolds, Co-Founder and CEO](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Uniontown Brewing](https://www.uniontownbrewing.com) Ashland, OHIO [Working with Ashtonne Packaging was a dream. As a new business, we rely on business partners and vendors not just for their service, but for the experience and education they offer. Rich and the Ashtonne Packaging team were super knowledgeable, flexible, and patient. I also appreciated their willingness to work with low volumes (critical for new products) and that they have the capacity to handle so much more as we grow. They also provided some thoughts on our business outside of packaging showing that they were focused not just with their piece of the puzzle, but interested in supporting our all-around growth. And perhaps most importantly, our launch packaging was gorgeous and we get rave reviews from our customers on it! ](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Adiya Dixon, Founder](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Yubi Beauty](https://www.loveyubi.com) Powell, Ohio ["We continue to look for new ways to get in front of the consumer and are leveraging off-shelf displays more than ever before to achieve this objective. John Baxter and the team at ](https://www.ashtonne.com/customer-testimonials-of-packaging-partner)[Ashtonne Packaging](https://www.ashtonne.com) continue to deliver innovative display solutions that provide the flexibility and quality we need." [Tim McNamara, VP of Marketing- Perio, Inc](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Barbasol](https://www.barbasol.com) Ashland, Ohio ["We appreciate Ashtonne Packaging's keen packaging insights, and design expertise that have vastly improved our e-commerce packaging for both our own ecommerce business, and our Amazon business." ](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [John Domurad](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Lenox](https://www.lenox.com) ["I'm very happy with how smoothly the process went with Ashtonne Packaging. They are very helpful, the pricing is competitive, and the design team has been great."](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Mike Nash](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [SPX Brands](https://solarxeyewear.com/) [“Ashtonne Packaging worked with us for many months until we had the perfect packaging for our product. They went above and beyond every step of the way, and we are very happy with the final results. I’d highly recommend them, especially for those looking for quality packaging Made in the USA.” ](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Michael C. Rice, Inventor/Founder/Co-CEO ](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Gripknife LLC](https://www.gripknife.com) [“Before we installed the automation equipment from Ashtonne Packaging, we would need twenty to twenty-five employees to produce about 2,000 packages. On typical days, six workers would produce 750 units . Now just four employees can produce 800 units. It has completely exceeded our expectations.”](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Eric Wentworth](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Fin Fur Feather Outfitters](https://www.finfeatherfur.com) ["I want you to know that I receive amazing feedback daily, from customers and fellow business owners, on the quality and style of your packaging. You knocked our packaging out of the park and I am truly grateful. You will be hearing from me soon with another order. Until then, keep doing great things!"](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Heather Chabino, Co-Owner](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Hob Nob Candles](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) ["Regarding the Skullmate Hanger Project, we and our client have been thrilled with how it turned out and how it functions". ](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Emily Miller, Owner](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Inspire Design](https://www.inspiredesignco.com) [“We talked to plenty of packaging people, and we tried to do that early on...I think we could go to a number of different companies that could deliver on budget and on time… But it was the level of detail and the craftsmanship that you get at Ashtonne Packaging that I haven’t seen before.” ](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Keith Tritschler](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Smilo Baby Products](https://www.smilo.com) [" Thank you for being such a dependable supplier to us. It's nice not to have people I don't have to worry about". ](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [J. Howard](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [J-Lenco, Inc](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) ["We can tell you that the first batch that was sent to REI sold out around Thanksgiving, good and bad problem. The distributor has sent a second batch to REI and we are waiting for the product to activate on the site again. It was cool walking into our local store and seeing the product on the shelves/peg board".](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Brad Kenemuth](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [The Liftie](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Regarding the Tasting Board Retail Kit Project, Matt Snyder said: "Whoa! Mind blown! That is incredible! I love it! Cheers!"](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Matt Snyder](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Founder](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) ["As a consumer-facing brand, we really value a customer's first impression of our product in-store. When we expanded into a larger retailer, we looked to Ashtonne for help designing a custom display to showcase our alcohol infusion kits. The team at Ashtonne listened to our needs and quickly came up with a creative way to show our products. Everyone we worked with at Ashtonne was flexible and offered solutions for pricing that worked within our budget. As a result of using the display stands, our product is selling faster than accounts that do not have a display case!"](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [John Feller, co-Founder](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Aged and Infused](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) ![Ashtonne Packaging](https://www.ashtonne.com/hs-fs/hubfs/Ashtonne_Packaging_December2018/images/ashtonne_logo_white.png?width=328&height=112&name=ashtonne_logo_white.png) 1235 Jacobson Ave, Ashland, OH, 44805 Toll-Free: [877-522-6937](tel:877-522-6937) Fax: [877-292-5660](tel:877-292-5660) Follow Us: [![Linkedin](https://www.ashtonne.com/hs-fs/hubfs/Ashtonne_Packaging_December2018/images/linkedin-512.png?width=50&height=50&name=linkedin-512.png)      ](https://www.linkedin.com/company/11170776)  [![Facebook](https://www.ashtonne.com/hs-fs/hubfs/Ashtonne_Packaging_December2018/images/fb-f-logo__blue_100.png?width=50&height=50&name=fb-f-logo__blue_100.png)      ](https://www.facebook.com/AshtonnePackaging/) [![Twitter](https://www.ashtonne.com/hs-fs/hubfs/Ashtonne_Packaging_December2018/images/twitter_logo_transparent.png?width=55&height=55&name=twitter_logo_transparent.png)](https://twitter.com/Ashtonne_pkg)      [![Youtube](https://www.ashtonne.com/hs-fs/hubfs/Ashtonne_Packaging_December2018/images/youtube_2.png?width=55&height=55&name=youtube_2.png)](https://www.youtube.com/playlist?list=PLvH14R6_JrMsTINzuWseni4dUfcHsJezO)      [![Pinterest](https://www.ashtonne.com/hs-fs/hubfs/pinterest-logo%202.png?width=89&name=pinterest-logo%202.png)](https://www.pinterest.com/ashtonne8775226937/)[![Instagram hi-res](https://www.ashtonne.com/hs-fs/hubfs/Instagram%20hi-res.png?width=93&name=Instagram%20hi-res.png)](https://www.instagram.com/ashtonnepackaging/) Digital Marketing Powered by Bryan Media and Bill Madl [![blue-seal-200-42-bbb-235829533 copy](https://www.ashtonne.com/hs-fs/hubfs/blue-seal-200-42-bbb-235829533%20copy.png?width=200&height=42&name=blue-seal-200-42-bbb-235829533%20copy.png)](https://www.bbb.org/us/oh/ashland/profile/packaging-design-and-development/ashtonne-packaging-inc-0272-235829533/#sealclick)   Copyright © 2018 Ashtonne Packaging. 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