--- title: Ashtonne Eco-Friendly Packaging Change description: Eco-friendly, sustainable and recycled packaging are critical for your changing business world, especially if your marketing plans include online products. image: https://www.ashtonne.com/hubfs/Ashtonne%20Eco%20Friendly%20blog%20image.png --- [![ashtonne packaging company](https://www.ashtonne.com/hs-fs/hubfs/Logos/ashtonne_logo.png?width=328&height=112&name=ashtonne_logo.png "ashtonne packaging company")](https://ashtonne.com/) [Request More Information ](https://www.ashtonne.com/surveys/creative-packaging-ideas-and-solutions) [877-522-6937](tel:8775226937)   × # Ashtonne Eco-Friendly Packaging Change - [** ](https://www.facebook.com/AshtonnePackaging/) - [** ](https://www.twitter.com/Ashtonne_pkg) - [** ](http://pinterest.com/ashtonne8775226937/) - [** ](https://www.linkedin.com/company/11170776) - [** ](https://www.youtube.com/channel/UCpVPPbg_6lPaoNol_G6PuPQ) ![Ashtonne Eco-Friendly Packaging Change](https://www.ashtonne.com/hubfs/Ashtonne%20Eco%20Friendly%20blog%20image.png) ** [Bill Madl](https://www.ashtonne.com/blog/author/bill-madl) ** Posted on August 31, 2025 | Updated on September 7, 2025 ## Politics Aside: Why Food Manufacturers Can't Ignore Eco-Friendly Packaging Is Sustainability Sustainable? Let's Talk Facts  Changes at the top create changes down the line. That's true in politics, business, technology.... wherever there are leaders and consumers. Right or wrong, changes happen when change happens. Smart business owners will certainly adapt quickly. But they will also take a long-term approach, careful not to over-correct with short term reactions. ![Recycled, eco-friendly, sustainable packaging](https://www.ashtonne.com/hs-fs/hubfs/Sustainable%20and%20Recycled/Recycled%20things.jpg?width=200&height=156&name=Recycled%20things.jpg)Consider the conversation around environmental concerns. In today's climate, conversations around recycled, sustainability and [eco-friendly practices](https://www.ashtonne.com/eco-friendly-packaging-materials) can feel divided. Some see it as essential, while others question the cost or necessity. While that argument might be a little bit louder these days, we simply want to talk about the facts. We're thinking about business. Your business. And for [food and beverage industry manufacturers,](https://www.ashtonne.com/custom-designed-packaging-for-the-food-and-beverage-industry)what's most important is recognizing how consumer expectations, regulations, and market growth continue to make [eco-friendly packaging](https://www.ashtonne.com/eco-friendly-packaging-materials) a smart packaging decision. Facts matter. Here is a rundown of where things stand currently as far as [eco-friendly packaging](https://www.ashtonne.com/eco-friendly-packaging-materials) for [food and beverage industry manufacturers.](https://www.ashtonne.com/custom-designed-packaging-for-the-food-and-beverage-industry) ### Consumers Haven't Changed Thier Minds Even if the headlines have, shoppers continue to make choices with sustainability in mind. A recent McKinsey study found that products making sustainability claims enjoyed 28% sales growth over five years, compared to 20% for products without them (1). In the U.S., 77% of consumers say recyclability is very important in packaging decisions (2) and nearly 90% of consumers say they're more likely to buy brands that use sustainability![Recycled, sustainable, eco-friendly packaging](https://www.ashtonne.com/hs-fs/hubfs/Sustainable%20and%20Recycled/Recycle.webp?width=183&height=191&name=Recycle.webp) packaging(3). Though some may be focusing the conversation elsewhere, consumers are still rewarding brands that align with their values, no matter what the political conversation looks like. ### The Market Keeps Expanding [Eco-friendly packaging](https://www.ashtonne.com/eco-friendly-packaging-materials) isn't a fad; it's a growth sector. The global eco-friendly food packaging market was valued at $228 billion in 2024 and is projected to reach $354 billion by 2030, growing at over 7% annually(4). The broader sustainable packaging industry is on a similar trajectory, expected to hit $424 billion by 2029(5).![Think Green, recycled, eco-friendly, sustainable packaging](https://www.ashtonne.com/hs-fs/hubfs/Sustainable%20and%20Recycled/Thnk%20Green.jpg?width=173&height=173&name=Thnk%20Green.jpg) For manufacturers, this means one thing: opportunity. Businesses that get ahead of this growth curve will be better positioned to capture new markets and strengthen brand loyalty. [ Amazon ](https://www.ashtonne.com/amazon-impact-on-ecommerce-packaging)has focused their efforts accordingly and has set the pace for online distribution in this area. ### Regulations Still Demand Action While some national conversations may downplay sustainability, many state and international regulations are moving in the opposite direction. California and New York have binding requirements for recyclable or compostable packaging, and the European Union continues to set ambitious targets (6). Ignoring [eco-friendly packaging](https://www.ashtonne.com/eco-friendly-packaging-materials) risks alienating consumers and can eventually shut doors to markets you'll want access to. ### The Real Cost Of Pulling Back Some companies have considered dropping sustainability efforts to save money or avoid political attention. But research shows this short-term thinking comes with long-term consequences. [ Companies that keep authentic eco-initiatives ](https://www.ashtonne.com/amazon-impact-on-ecommerce-packaging)in place are seeing higher revenue growth, cost savings through material efficiency, and stronger retention (7). Those who drop them risk brand damage that's hard to undo.![Go Green- recycled, eco-friendly, sustainable packaging](https://www.ashtonne.com/hs-fs/hubfs/Sustainable%20and%20Recycled/Go%20Green.png?width=172&height=159&name=Go%20Green.png) ### Your Path Forward Food manufacturers that double down on [eco-friendly packaging](https://www.ashtonne.com/eco-friendly-packaging-materials) today are setting themselves up for stronger sales, wider distribution, and lasting consumer trust. The political climate may shift from year to year, but customer loyalty, market expansions, and compliance don't pause. At [**Ashtonne Packaging**,](https://www.ashtonne.com/creative-packaging-and-unique-product-solutions) we make it simple to stay ahead. From sourcing recyclable and compostable materials to managing logistics, warehousing, and just-in-time shipping, we're your [ one-stop partner for packaging ](https://www.ashtonne.com/)that drives business growth while meeting sustainability goals. 👉Ready to keep your business moving forward? [Contact Ashtonne Packaging](https://www.ashtonne.com/surveys/cost-effective-retail-and-wholesale-packaging-designs) today. References: (1) *McKinsey & Company, Sustainability in Packaging 2025: Inside the Minds of Global Consumers, 2025* *(2) McKinsey & Company, Do U.S. Consumers Care About Sustainable Packaging in 2025?, 2025.* *(3) Shorr Packaging, Sustainable Packaging Consumer Report, 2025.* *(4)  Grand View Research, Eco-Friendly Food Packaging Market Report 2024-2030.* *(5) Meyers Printing, Sustainable Packaging Statistics for 2025.* *(6) Reuters & EU Regulatory Updates 2024-2025* *(7) Stanton Chase, Profit Despite Politics: How Sustainability Continues to Benefit Businesses in 2025.* ** **Tags:** [custom designed packaging](https://www.ashtonne.com/blog/tag/custom-designed-packaging), [custom packaging](https://www.ashtonne.com/blog/tag/custom-packaging), [custom packaging design](https://www.ashtonne.com/blog/tag/custom-packaging-design), [packaging](https://www.ashtonne.com/blog/tag/packaging), [packaging partner](https://www.ashtonne.com/blog/tag/packaging-partner), [ecommerce packaging](https://www.ashtonne.com/blog/tag/ecommerce-packaging), [Brand packaging](https://www.ashtonne.com/blog/tag/brand-packaging), [innovative packaging](https://www.ashtonne.com/blog/tag/innovative-packaging), [e-commerce custom designed packaging](https://www.ashtonne.com/blog/tag/e-commerce-custom-designed-packaging), [recycled](https://www.ashtonne.com/blog/tag/recycled), [product packaging trends](https://www.ashtonne.com/blog/tag/product-packaging-trends), [packaging company near me](https://www.ashtonne.com/blog/tag/packaging-company-near-me), [eco-friendly](https://www.ashtonne.com/blog/tag/eco-friendly) [« Back to Blog](https://www.ashtonne.com/blog) [![ashtonne_logo reflecting custom designed packaging](https://www.ashtonne.com/hs-fs/hubfs/Logos/ashtonne_logo.png?width=328&height=112&name=ashtonne_logo.png "ashtonne_logo reflecting custom designed packaging")](https://www.ashtonne.com/) #### Contact us using the form below or call us at [877-522-6937](tel:8775226937). ["Ashtonne Packaging has been our primary supplier of custom display products for several years. Their creative designers go above and beyond to quickly turn our ideas into physical samples, which helps ](https://www.ashtonne.com/customer-testimonials-of-packaging-partner)[Bendon](https://www.bendonpub.com) secure a great deal of promotional sales. Once we go to production, Ashtonne always delivers high-quality and eye-catching display solutions which allow our products to stand out from the competition at retail. I can sincerely say that Ashtonne’s overall service is the best I have experienced in the 8 years I have been a buyer of corrugated products!" [Rachel Rabalais](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Bendon](https://www.bendonpub.com) Ashland, Ohio [“We have been buying boxes and using Ashtonne Packaging for years now. The prices have stayed very competitive and the VMI service really works in our favor. They come once a week to do inventory and I am never out of boxes.”](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Mike Buckingham II](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Lake Erie Frozen Foods](http://www.leffco.net/) Ashland, Ohio ["The Ashtonne Packaging team has been instrumental in our business. The Ashtonne Packaging Team was able to work with our design team seamlessly from creating final drawings, artwork, and material selection, through production. We have continued to rely on them for other print and packaging needs."](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Josh Wiesman, Co-Founder and CEO](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Smilo Baby Products ](https://www.smilobaby.com) ["We talked to plenty of packaging people, and we tried to do that early on...I think we could go to a number of different companies that could deliver on budget and on time...But it was the level of detail and the craftmanship that you get at Ashtonne Packaging that I haven’t seen before.” ](https://www.smilobaby.com) [Keith Tritschler](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Smilo Baby Products](https://www.smilobaby.com) ["Ashtonne Packaging brought in several prototypes of a four-pack carrying carton for my approval… their designs met my specifications for functionality and attractive design… and they delivered on time, with quick turn-a-round!” ](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Doug Reynolds, Co-Founder and CEO](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Uniontown Brewing](https://www.uniontownbrewing.com) Ashland, OHIO [Working with Ashtonne Packaging was a dream. As a new business, we rely on business partners and vendors not just for their service, but for the experience and education they offer. Rich and the Ashtonne Packaging team were super knowledgeable, flexible, and patient. I also appreciated their willingness to work with low volumes (critical for new products) and that they have the capacity to handle so much more as we grow. They also provided some thoughts on our business outside of packaging showing that they were focused not just with their piece of the puzzle, but interested in supporting our all-around growth. And perhaps most importantly, our launch packaging was gorgeous and we get rave reviews from our customers on it! ](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Adiya Dixon, Founder](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Yubi Beauty](https://www.loveyubi.com) Powell, Ohio ["We continue to look for new ways to get in front of the consumer and are leveraging off-shelf displays more than ever before to achieve this objective. John Baxter and the team at ](https://www.ashtonne.com/customer-testimonials-of-packaging-partner)[Ashtonne Packaging](https://www.ashtonne.com) continue to deliver innovative display solutions that provide the flexibility and quality we need." [Tim McNamara, VP of Marketing- Perio, Inc](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Barbasol](https://www.barbasol.com) Ashland, Ohio ["We appreciate Ashtonne Packaging's keen packaging insights, and design expertise that have vastly improved our e-commerce packaging for both our own ecommerce business, and our Amazon business." ](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [John Domurad](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Lenox](https://www.lenox.com) ["I'm very happy with how smoothly the process went with Ashtonne Packaging. They are very helpful, the pricing is competitive, and the design team has been great."](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Mike Nash](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [SPX Brands](https://solarxeyewear.com/) [“Ashtonne Packaging worked with us for many months until we had the perfect packaging for our product. They went above and beyond every step of the way, and we are very happy with the final results. I’d highly recommend them, especially for those looking for quality packaging Made in the USA.” ](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Michael C. Rice, Inventor/Founder/Co-CEO ](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Gripknife LLC](https://www.gripknife.com) [“Before we installed the automation equipment from Ashtonne Packaging, we would need twenty to twenty-five employees to produce about 2,000 packages. On typical days, six workers would produce 750 units . Now just four employees can produce 800 units. It has completely exceeded our expectations.”](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Eric Wentworth](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Fin Fur Feather Outfitters](https://www.finfeatherfur.com) ["I want you to know that I receive amazing feedback daily, from customers and fellow business owners, on the quality and style of your packaging. You knocked our packaging out of the park and I am truly grateful. You will be hearing from me soon with another order. Until then, keep doing great things!"](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Heather Chabino, Co-Owner](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Hob Nob Candles](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) ["Regarding the Skullmate Hanger Project, we and our client have been thrilled with how it turned out and how it functions". ](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Emily Miller, Owner](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Inspire Design](https://www.inspiredesignco.com) [“We talked to plenty of packaging people, and we tried to do that early on...I think we could go to a number of different companies that could deliver on budget and on time… But it was the level of detail and the craftsmanship that you get at Ashtonne Packaging that I haven’t seen before.” ](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Keith Tritschler](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Smilo Baby Products](https://www.smilo.com) [" Thank you for being such a dependable supplier to us. It's nice not to have people I don't have to worry about". ](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [J. Howard](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [J-Lenco, Inc](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) ["We can tell you that the first batch that was sent to REI sold out around Thanksgiving, good and bad problem. The distributor has sent a second batch to REI and we are waiting for the product to activate on the site again. It was cool walking into our local store and seeing the product on the shelves/peg board".](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Brad Kenemuth](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [The Liftie](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Regarding the Tasting Board Retail Kit Project, Matt Snyder said: "Whoa! Mind blown! That is incredible! I love it! Cheers!"](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Matt Snyder](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Founder](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) ["As a consumer-facing brand, we really value a customer's first impression of our product in-store. When we expanded into a larger retailer, we looked to Ashtonne for help designing a custom display to showcase our alcohol infusion kits. The team at Ashtonne listened to our needs and quickly came up with a creative way to show our products. Everyone we worked with at Ashtonne was flexible and offered solutions for pricing that worked within our budget. As a result of using the display stands, our product is selling faster than accounts that do not have a display case!"](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [John Feller, co-Founder](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) [Aged and Infused](https://www.ashtonne.com/customer-testimonials-of-packaging-partner) ![Ashtonne Packaging](https://www.ashtonne.com/hs-fs/hubfs/Ashtonne_Packaging_December2018/images/ashtonne_logo_white.png?width=328&height=112&name=ashtonne_logo_white.png) 1235 Jacobson Ave, Ashland, OH, 44805 Toll-Free: [877-522-6937](tel:877-522-6937) Fax: [877-292-5660](tel:877-292-5660) Follow Us: [![Linkedin](https://www.ashtonne.com/hs-fs/hubfs/Ashtonne_Packaging_December2018/images/linkedin-512.png?width=50&height=50&name=linkedin-512.png)      ](https://www.linkedin.com/company/11170776)  [![Facebook](https://www.ashtonne.com/hs-fs/hubfs/Ashtonne_Packaging_December2018/images/fb-f-logo__blue_100.png?width=50&height=50&name=fb-f-logo__blue_100.png)      ](https://www.facebook.com/AshtonnePackaging/) [![Twitter](https://www.ashtonne.com/hs-fs/hubfs/Ashtonne_Packaging_December2018/images/twitter_logo_transparent.png?width=55&height=55&name=twitter_logo_transparent.png)](https://twitter.com/Ashtonne_pkg)      [![Youtube](https://www.ashtonne.com/hs-fs/hubfs/Ashtonne_Packaging_December2018/images/youtube_2.png?width=55&height=55&name=youtube_2.png)](https://www.youtube.com/playlist?list=PLvH14R6_JrMsTINzuWseni4dUfcHsJezO)      [![Pinterest](https://www.ashtonne.com/hs-fs/hubfs/pinterest-logo%202.png?width=89&name=pinterest-logo%202.png)](https://www.pinterest.com/ashtonne8775226937/)[![Instagram hi-res](https://www.ashtonne.com/hs-fs/hubfs/Instagram%20hi-res.png?width=93&name=Instagram%20hi-res.png)](https://www.instagram.com/ashtonnepackaging/) Digital Marketing Powered by Bryan Media and Bill Madl [![blue-seal-200-42-bbb-235829533 copy](https://www.ashtonne.com/hs-fs/hubfs/blue-seal-200-42-bbb-235829533%20copy.png?width=200&height=42&name=blue-seal-200-42-bbb-235829533%20copy.png)](https://www.bbb.org/us/oh/ashland/profile/packaging-design-and-development/ashtonne-packaging-inc-0272-235829533/#sealclick)   Copyright © 2018 Ashtonne Packaging. 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