ManufacTuring Business STRATEGIES FOR ANY ECONOMY
Remember the Clash song: “Should I Stay or Should I Go”? Well, add a couple of
letters to the last word and you’ve got the agenda for just about any business owner in
2025. Heading into a new year, and really just about any year, the manufacturing sector
faces complex decisions about growth and investment strategies.
“Should you stay, or should you grow?”
With inflationary pressures, fluctuating demand, and global supply chain uncertainties,
businesses are questioning whether to push forward with expansion plans or adopt a
more conservative approach to safeguard their operations. We know. Our clients are
asking us for strategies for growth, as well as ways to improve the brand recognition
and revenue projections for current product lines.
It really is a decision that you have to make, but you may benefit from our market
knowledge and real-world insight. These are the opportunities that are being
considered by our customers, and they may sound very familiar to the conversations
you’re having in your meeting rooms right now.
Arguments for expanding manufacturing
Capturing New Market Opportunities Despite economic uncertainties, consumer demand for specialized products, food and beverage products, and sustainable goods continues to grow. Manufacturing businesses that invest in expanding their capabilities may be well-positioned to capture new market share. The opportunity is out there, and people are looking for new options.
Local Supply Chain
One of the lessons learned from the pandemic and subsequent supply chain disruptions is the need for more resilient, localized production. Here at Ashtonne Packaging, that is exactly what we are offering. By building a more flexible and manageable supply chain, including packaging, warehousing, and shipping, proactive businesses may have the upper hand moving forward, especially if your company is growing or looking for a fast-growing start-up.
Government Incentives
Who knows what the government is going to do? But if past trends hold true in new
administrations, the environment might be ripe for manufacturing growth.
Arguments for a Conservative Approach
The Economy
Growth doesn’t always have to be new sales. Just holding on to your current share
amidst increased competition and under inflationary uncertainty can be a huge win. A
conservative approach can protect manufacturing companies from making costly
decisions that may not yield the expected returns if the economy takes a downturn.
And, it can shore up your brand for future success when things turn around again.
Higher Borrowing Costs
Interest rates remain elevated, making borrowing for expansion more expensive.
Keeping operations lean while focusing on maintaining profitability may be a safer
strategy. One way to do that is to find a local packaging partner who cares about your
sales success as much as you do. Fair prices, a deeper partnership, and a dedication
to your satisfaction is a great deal for you.
Supply Chain Instabilities Persist
While expanding could help address supply chain vulnerabilities, ongoing issues such
as material shortages, transportation bottlenecks, and international trade disruptions
persist. One option is to keep it local, with local warehousing, shipping, and logistics
that can be more flexible, manageable, and affordable.
A Hybrid Strategy
The more things change, the more they stay the same. At Ashtonne Packaging, we’ve
been helping manufacturers make good business decisions rooted in excellent
packaging and branding solutions for 18 years. Change is constant, and pressures are never-ending. Whether you’re all in, all out, or some combination of both, we urge you to seek flexibility.
Find a packaging partner who can shift on a dime to help you when things change. Find a logistics partner who offers you the flexibility to shrink or grow. Most importantly, find a strategic partner, a partner who can do more than packaging, who can help you make the right decisions, and the right steps toward success, whatever the economy throws at you. Whether you are small business, a large business, or a new business just starting up, especially in e-commerce, Ashtonne Packaging can be that partner. Reach out today and let’s talk about tomorrow. Call Ashtonne Packaging at 877-832-7720 or contact us here,
